Barbers, we have one very cliched thing to say to you—it’s fall, y’all. Listen up, you know as well as we do that fashion, trends, and styles are seasonal. The close buzzcuts and carefully cropped beards of summer are out for now and the wonderful Autumnal goodness of Fall styles are ready to be ushered in. We …
So, you’re thinking it’s time for you to take the plunge, make the dive, and dig in deep by opening up your very own barbershop, huh? First things first, do a flippin’ victory dance—making this decision is tough, and going through with it is tougher, but deciding to invest in your own business (that you can …
Okay, you got us—this blog is about insurance. And, trust us, we know what you’re thinking. “Of course the insurance company is trying to get me to purchase insurance—that’s what they do.” You know what? That’s totally fair. But here’s the real skinny on the purpose of this blog—even if you don’t buy insurance from us (seriously) …
Smart Barbershop Musts: Your Guide for Bringing Your Barbershop Into the Future Did you know that barbering has been around for like, ever?It’s true—being a barber is not a new-fangled thing. In fact, professional hair styling dates back to ancient Egypt and barbers especially were hugely important figures in the Middle Ages (they were also surgeons, …
Barbershop Décor 101: What to Consider When Designing Your Ideal Shop Barbers, are you paying attention? Because we’re about to drop some serious knowledge on you—knowledge that can take your career from zero to sixty real dang fast.The way your barbershop looks matters. You probably already know that, but we’re harping on this to make sure …
How to Build a Compelling Social Media Strategy for Your Barbering Career Barbers, it’s time to start thinking social—social media, that is.Listen, we get it. Social media talk might not be everyone’s cup of tea, but it is incredibly important when it comes to your barbering career.We know what you’re thinking—what does barbering have to …
The Pros and Cons of a Dual License: Should You Consider a Dual License For Your Barbering Career? As a barber, you have a broad, sweeping career landscape ahead of you—in other words, there’s a lot of opportunities, flexibility, and possibilities out there. But did you know that there’s probably even more out there than you …
How to Use Google My Business to Attract More Clients If you’ve spent, like, any amount of time on the internet, you probably are at least semi-aware of the Google My Business tool.Even if you’ve never filled out a profile, you’ve likely seen other businesses or shops with optimized profiles on the web—you know what …
Your Client’s Journey to Your Shop: Understanding Customer Journey Mapping As barbers, we typically think about our customers’ experiences as an in-shop or even post-cut thing. Often, we credit our skills, reviews, word-of-mouth reps, and evidence of sweet cuts on the street as the things that drive customers into our chairs.But is that really the …
Using TikTok to Enhance Your Barbering Career We know what you’re thinking—“another social media blog, huh?” You better believe it, barber.Like it or not, social media is a huge piece of the digital marketing puzzle these days, and as you probably already know, digital marketing is a must for any aspiring entrepreneur—barbers included.Today, we’re talkin’ …
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